Views at 270 Open April 2005

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Press and Media

 

PRESS RELEASE
HOLLYWOOD COMMUNITY HOUSING OPENS VIEWS AT 270, LANDMARK MIXED-USE DEVELOPMENT IN HOLLYWOOD

Hollywood, California -- Hollywood Community Housing Corporation (HCHC), a nonprofit, public benefit organization, held the Grand Opening for ‘Views at 270’ on April 29, 2005. ‘Views at 270’ is a mixed-use development that combines a Walgreens Drug Store with 56 affordable housing units above to Hollywood at Sunset and Western. This is the first project in Los Angeles to combine a national retailer with purely affordable housing, a complex transaction for a non-profit affordable housing entity that marks a major leap forward in building inclusive communities in Los Angeles. Speakers at the event included California State Treasurer Phil Angelides, Assemblymember Jackie Goldberg, Councilmember Eric Garcetti, Citibank Vice President Lisa Barrett, and Supervisor Zev Yaroslavsky.

“Views at 270” is an example of the future direction for the development of affordable housing in Los Angeles,” said Bill Harris, executive director of HCHC. “Our partnership with a commercial developer allowed HCHC to avoid the high cost of purchasing land in the Los Angeles area and the community benefits with the addition of attractive and affordable housing combined with jobs and retail opportunities.”

Village Properties, a commercial developer, purchased the land located at the northeast corner of Sunset Blvd. and Western Avenue, and HCHC acted as the master developer responsible for constructing the retail space, affordable housing and subterranean parking in return for the development and ownership of the housing above the Walgreens.

“By encouraging neighborhood redevelopment and investment into affordable housing for families, we can breathe new life into struggling neighborhoods, and encourage the kind of growth that will sustain California’s economy and environment for years to come,” said State Treasurer Phil Angelides, Chair of the California Debt Limit and Tax Credit Allocation Committees that invested a combined $14-million dollars in tax exempt bonds and tax credits toward the project.
“Affordable housing isn’t what it used to be. ‘Views at 270’ represents the best of urban thinking and innovative design. I have profound admiration for the CRA, Village Properties and HCHC for their vision in shaping the Hollywood of the future,” said Hollywood City Councilman Eric Garcetti.
Views at 270, designed by M2A Milofsky and Michali Architects, offers 56 affordable apartments comprised of eight one bedroom, 26 two bedroom and 22 three bedroom units. The day applications for the units became available more than 3,000 people lined up, highlighting the desperate need for clean, safe, affordable housing in Los Angeles. Residents began moving into their new homes in May.

“Views at 270 is a great example of the good that results when public, private and non-profit organizations come together to address the city’s most pressing problems,” said Lisa Barrett, Executive Vice President of Citibank West. “As one of the many who made this project a reality, we at Citibank and Citibank Community Development are proud of HCHC’s efforts to keep our neighborhoods vibrant, vital, diverse and accessible to people at all income levels.” Citibank Community Development was also the sponsor of the grand opening.

General contractor Benchmark Contractors began construction on the $20 million development in October 2003. The construction team also included Swinerton Management and Consulting and Levine Management Group, Inc.


 
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