April 13, 2018

Hollywood Community Housing Unveils a Renewed Brand Identity

New Logo, New Look and New Stories of Hope

This month, we’re announcing exciting news for Hollywood Community Housing…the rollout of a new brand identity to convey our dynamic story to our partners, our residents, our supporters and the community.

Inspired by our Hollywood roots.

Hollywood is the home of the film industry known worldwide for creating stories where dreams come true, where heroes emerge, where hopes are realized. That’s where Hollywood Community Housing draws our inspiration.

Like the magic of movie making, the goal of Hollywood Community Housing is to make the dreams of every household come true. It may be the dream of rent that is affordable, or a safe place to sleep at night, or an environment where children can thrive; these are the dreams we want to help make possible.

Today, we’re unveiling our new logo, which distinctly embodies the Hollywood dream.

At its core is a new tag line, “Building Stories of Hope.”  

Through our brand and communications, we’ll be sharing stories of the people, the buildings, the neighborhoods, the heroes, the triumphs, and the newfound dignity for residents and families. We’re so pleased to have our roots in Hollywood, where we will continue to build while expanding our work to new neighborhoods and bring award-winning, state-of-the-art design and architecture to multi-family housing that improves the lives of working families, formerly homeless households, seniors, veterans and special needs households. Even more, we will provide supportive services like life-skills training, educational opportunities and mentorship programs to take our residents beyond affordable housing. Our dream is to build hope. Because when people have hope, they can build their future.

A Hollywood Story: Books, Backpacks and Bright Futures.

Our Books, Backpacks and Bright Futures program is already improving the lives of children in our communities. Through this program, we provide backpacks filled with books and school supplies to give them a jump-start on reading and nurture a love of learning. Last year these children logged over 8,500 minutes of reading, and finished in 4th place in Scholastics’ Summer Reading Challenge. A great story indeed, but not as great as the difference we saw in the passion, enthusiasm and dreams of our kids.

We hope you share our excitement. We want you to learn more about what Hollywood Community Housing is doing to help transform lives. We’ll be sharing more stories on our website, in our newsletters, upcoming events like our 17th Annual Flavors of Hollywood Fundraiser, our 2nd Annual Book Fair, and three grand openings. The year will hold many great surprises.

Thank you for your continued support. You’re helping us make a difference in our Hollywood community!

HCHC's 17th Annual Flavors of Hollywood

January 5, 2018

HCHC Welcomes New Director of Resident Services

HCHC is excited to introduce our new Director of Resident Services, Marcela Rivera. Marcela previously served as a Non-Profit Director at the California Hispanic Commission on Alcohol and Drug Abuse where she was responsible for managing an interdisciplinary team of 55, including clinicians, case managers, psychiatric nurses and psychiatrists. Marcela holds a Master's degree in Clinical Psychology from California State University, Northridge and a Bachelor's degree in Psychology.

Some of you may remember Marcela from when she served as an RSC for HCHC many years ago. Please join us in welcoming her back to the team!

November 22, 2017

There Is No Greater Gift Than Giving

HCHC is grateful for the support of Dynamic, a stakeholder in the community who donated food again this year so HCHC households would have all the fixings for a Thanksgiving feast. Kelly Harrison of Dynamic (pictured below with HCHC’s Executive Director, Sarah Letts) delivered the donations to HCHC right before the holiday and explains what motivates her, and her company, to give:

“Personally, I am inspired to give because I have gratefully been on the receiving end. Having grown up with a young, working, single mother in Atlanta in the 1970’s, we had our fair share of having to do without…food, electricity or clothing and if not for the kindness of friends and strangers alike, who always seemed to provide us with what we needed in the moment, whether it was a hot bowl of maple and brown sugar oatmeal or a pair of gloves, we would not have made it through those challenging times. Here at Dynamic, we give because we have experienced through the other non-profit organizations we support that THERE IS NO GREATER GIFT THAN GIVING. In particular, we are proud to support HCHC for the second consecutive year in a row and thankful to HCHC for all of the loving, but hard work you do.”

September 1, 2017

HCHC Newsletter Summer 2017

Click here.

August 16, 2017

HCHC Welcomes Two New Board Members

Amy Finn Bernier is a Customer Account Manager in the Multifamily Mortgage Business with Fannie Mae. Amy manages points of contact between 25 significant Multifamily Borrowers and Fannie Mae, and manages approvals for transactions, credit underwriting, pricing and special products.  Amy has spent over 20 years in the affordable housing industry, in the private and public sectors, including serving as Housing Director for HCHC in 1998. She holds a Master of Architecture from UCLA and a Bachelor’s degree in Architecture and Painting from Bennington College.

Rocky Collis’s practice focuses on complex transactions and providing outside general counseling services to a variety of businesses. He represents clients in a range of industries, with an emphasis on real estate, emerging companies, and sports and entertainment. Rocky has significant experience in real estate matters, having represented clients in the acquisition, disposition, financing, and re-financing of multifamily and industrial properties. Prior to going into private practice, Rocky was a professional baseball player in the Seattle Mariners’ farm system and was drafted in the 28th round of the 2006 Major League Baseball Draft.  Rocky attended law school at Georgetown University where he was Editor-in-Chief of The Georgetown Law Journal and received a Bachelor’s degree from Cornell University. 

February 1, 2017

Palo Verde Apartments Groundbreaking Ceremony

The Palo Verde Apartments Groundbreaking Ceremony was a success!  Thank you to the City of El Monte, our funding partners and community members.

October 7, 2016

HCHC Welcomes Two New Board Members

The HCHC Board of Directors has welcomed two new members, Nisha Vyas and Father Michael Gutierrez. 

Nisha Vyas

Nisha Vyas is a Senior Staff Attorney with Public Counsel’s Community Development Project in Los Angeles, California. Her work includes providing counsel to community-based organizations, including legal advice and capacity building support to nonprofit affordable and supportive housing providers, and affirmatively enforcing laws to ensure an adequate supply of affordable housing and protections against displacement in the region.

With a background in community law and fair housing, Nisha’s advocacy is rooted in the belief that all persons should have access to safe, decent and affordable housing of their choice.

Prior to joining Public Counsel, Nisha served as the pro bono director for Asian Americans Advancing Justice-Los Angeles, where she implemented new initiatives to centralize pro bono needs to more effectively serve clients and communities.

Nisha is a graduate of UC Berkeley and UCLA School of Law, where she completed the David J. Epstein Program in Public Interest Law and Policy.

Father Michael D. Gutierrez

Father Michael D. Gutierrez has been a Catholic priest for 23 years. He was born in Los Angeles and raised in Diamond Bar, California. Currently, he is the Pastor of St. John the Baptist Church in Baldwin Park, a community of 10,000 families.

Prior to joining St. John the Baptist Church, Father Mike was the Pastor of St. Anne’s in Santa Monica from 1999 to 2009. He was an active clergy person in many causes and sat on Santa Monica’s Housing Commission from 2005-2009.

He is currently active in issues of affordable housing, immigration and organized labor issues on a regional and national level.

Fr. Mike has received honors from the LA County Federation of Labor, the National Conference for Community and Justice, Catholic Charities, and CLUEJustice for his commitment to social justice.  

Welcome to HCHC!


July 19, 2016

We are pleased to announce the Gateway Apartments project has been awarded Platinum LEED-certification, the highest level of distinction awarded by the U.S. Green Building Council (USGBC). Gateway Apartments is an environmentally thoughtful building containing 21 one-bedroom apartments for formerly homeless individuals developed by Hollywood Community Housing Corporation in partnership with Venice Community Housing Corporation.  The project incorporates solar panels to heat water and supplement power needs in the building, drought tolerant landscaping, locally sourced materials, high-efficiency lighting and Energy Star appliances, and low flow fixtures (high-efficiency showers, toilets, and lavatory faucets) to moderate on-site water consumption.  Native plantings are incorporated into the design to reduce water runoff and landscape irrigation.   No turf was used in the landscaping, further conserving water usage.  Water conservation efforts are also being promoted through building operations and resident education.  

July 13, 2016

Dear Supporters of Hollywood Community Housing,

There are many positive things to report for HCHC.  In mid-June, we hosted our 15th annual Flavors of Hollywood event at board member Jerry Neuman’s house and it was a fabulous night!  Our guests came early and stayed late as they enjoyed Bludso’s BBQ, music, dancing and the company of fun-loving and fascinating people who support community development. We want to express our sincere gratitude for everyone’s support. 

HCHC’s staff has also been incredibly busy working on new developments that will add to the supply of affordable housing in Los Angeles County.  We were awarded 9% tax credits for Palo Verde Apts. which will be our first development to serve veterans.  We submitted applications for 9% tax credits for two properties in the City of LA and one is particularly interesting because it will combine new construction with the renovation of the historic Angeles Funeral Home that was designed by renowned architect Paul Williams.  Lastly, we responded to a Request for Qualifications issued by the City of LA to pursue two new properties and if we are selected, we will continue to build our pipeline of new developments.

On a sad note, HCHC’s Housing Development Director, Maura Johnson, tendered her resignation because she has accepted an opportunity to join Penny Lane, an impactful non-profit located in the San Fernando Valley.  Maura is dynamic, creative, intelligent and absolutely indefatigable.  We are going to miss her dearly.  Please join us in wishing her all the best in her new endeavors with Penny Lane. 

Warm regards,


February 22, 2016

Hollywood Community Housing Corporation (HCHC) welcomes Ms. Sarah Letts as its next Executive Director

LOS ANGELES—The Board of Directors of Hollywood Community Housing Corporation (HCHC) is pleased to announce that Ms. Sarah Letts has accepted the position of Executive Director. Sarah brings over 25 years of affordable housing experience to the role, and has held a number of positions with community-based non-profits including the past five years where she has served as the Executive Director of Community Corporation of Santa Monica. Sarah will officially assume this new role on a part-time basis on March 21, 2016, and remain at Community Corp. part-time to help manage the leadership transition.

“HCHC’s Board of Directors has unanimously selected Sarah Letts to be our Executive Director,” says Kyle Arndt, HCHC Board President. “As HCHC enters its 27th year, we need a leader who has a vision for how HCHC will build upon and advance our organization’s mission. Sarah has a commitment to HCHC’s core values and the capacity to strategically guide the organization forward. The Board has great confidence Sarah will develop rich and meaningful relationships with our partners.”

Sarah’s background uniquely positions her to assume this post as HCHC’s fourth Executive Director. During the 1990s, she held positions of increasing responsibility from project manager to director of housing development for community-based non-profits in Los Angeles and Chicago. In 1999, Sarah began her career at Fannie Mae, with a focus on debt financing for affordable rental housing, but soon shifted into the rapidly growing low-income housing tax credit (LIHTC) business. She was responsible for investing over $2 billion in 300+ properties financed with LIHTCs.

Sarah has been serving on the Board of the Southern California Association of Non-Profit Housing since 2012, held the role of Board Chair in 2015, and is the current Board Secretary. She received B.A. degrees in Economics and Political Science from Stanford University and an M.A. Degree in Urban Planning from UCLA.

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